1. Camera retailer list
2. Full-frame cameras
3. APS-C cameras
4. Medium format cameras
5. Micro four thirds cameras
6. DSRLs
7. Vlogging cameras
8. Point-and-shoot cameras
9. Instant cameras
10. Action & 360º cameras
11. Drones
12. Lenses
13. Photo printers
14. Accessories & software
There are still plenty of Black Friday camera deals to shop even though the sale is officially over. The cashback offers from the various camera brands are also still in effect, so you should definitely take advantage of it all before the opportunity passes you by.
So whether you want to upgrade to one of the best mirrorless cameras, invest in a brand new camera phone or you're looking for a shiny new telephoto lens, Black Friday is a great time to snap up a new kit or update your existing one.
We're seeing some amazing offers on Fujifilm's medium-format cameras, making even the 100MP GFX 100S drop to the price point of a premium full-frame camera! A grand off the Nikon Z8 is another highlight this Black Friday. With some cameras dropping to under AU$1,000 and with some good instant cameras deals also now available, you could pick up a thoughtful Christmas gift during the big sale. There are even some amazing GoPro discounts up for grabs.
We're here to help. We're rounding up the best Black Friday camera deals here to help you find the best products at great prices. We'll be here through the month, handpicking only the best of the best Black Friday camera deals that are worth your time, but we will also list lenses and other accessories here so you can kit out your camera bag for less.
Recent updates
Nov 28 (11.30am AEDT): While the Black Friday sales might be over, we are still seeing some good discounts hanging around. We've price-checked all the available offers here and they're up to date as of writing. And there are some new GoPro offers to explore too.
Black Friday camera retailers
- Amazon: save on all kinds of photography gear
- Camera House: save on cameras, lenses, tripods, bags and more
- CameraPro: great bargains on cameras and lenses
- CR Kennedy: shop Ricoh, Pentax, Leica and more
- Diamonds Camera: save on all brands, including Leica
- DigiDirect: save on cameras, lenses, peripherals and accessories
- Digital Camera Warehouse: discounts and price matching on top models
- DJI: shop some of the best drones, gimbals and action cameras
- eBay Australia: discounts from various resellers on cameras and accessories
- JB Hi-Fi: save on select popular camera and drone models
- Kogan: save on new and refurbished cameras
- Ryda: deep discounts on cameras, lenses and storage solutions
- Sony: price matching on Alpha cameras and lenses
- Ted's Cameras: several deep discounts in store and online
Best Black Friday camera deals in 2023
Full-frame cameras
APS-C cameras
Medium Format
Micro Four Thirds
DSLR
Vlogging cameras
Point-and-shoot cameras
Instant cameras
Action & 360º cameras
Drones
Lenses
Photo printers
Memory cards
Tripods
Camera bags
Software
Other accessories
When will Black Friday camera deals in 2023 start?
This year, the official Black Friday sale period is from November 24 through to Monday, November 27, 2023 (Cyber Monday), and some of the best camera deals won't be available after that date. However, Black Friday camera deals in Australia start about two weeks ahead of that date, so start checking retailers around November 11.
While most camera retailers usually stick with their best offers during the three week period that includes the actual sale, some can drop the prices further during Cyber Weekend proper, so you might want to wait till November 24 to see how much you can actually save.
When is Black Friday 2023?
As we've just mentioned, Black Friday this year falls on Friday, November 24. That means Cyber Monday will fall on November 27.
With just a few weeks to go before the offers begin to flow, you have just enough time to figure out what you'd like to get – a new camera for beginners, the best instant camera perhaps, or just a lens or two.
You'll get almost an entire week of the best prices on photography gear, but don't dally as stocks may be low and you could miss out.
Where to find Black Friday camera deals
Pretty much every Aussie retailer, whether a specialist camera store or a more general tech store, will be offering great discounts during Black Friday. Many of them will even price match or try and outdo the competition, so you may get lucky pitting one retailer against the other to bag the best bargain.
Chances are you won’t need to leave your home to snag a great Black Friday offer. Most in-store discounts will be offered online by the major retailers, so all you’ll need to do is keep your credit card handy and shop from your couch.
Before that, though, we’d recommend you have your shopping list ready and figure out what your budget is. Doing some research on prices now will help you determine whether a Black Friday offer is actually worth it or not when the sale finally begins.
Black Friday 2023: Shopping tips
Is Black Friday the best time to buy a camera?
As a general rule, Black Friday is a great time to buy a new camera, but not every deal is as good as it may seem initially – which is where we come in.
In some cases, retailers do mark up the prices of cameras and camera bundles in the run-up to Black Friday, in order to offer a seemingly bigger discount during the run of the actual event itself. However, this doesn't necessarily make them a bad buy though as, on many occasions, their prices still drop to mouth-watering record-lows. But in the grand scheme of things, the percentage saving may not be quite as large as advertised.
However, to combat these situations, we'll only highlight the actual saving of any Black Friday deal based on the camera's recent price history, and we will make sure it's genuinely good deal before placing it in this hub. This isn't necessarily the norm, and many cameras do simply drop to their lowest-ever price for a brief period over Black Friday.
How to find the best camera deals
Of course, the best Black Friday deals will be on this page as soon as they launch. We’ll bring you the top bargains from all the best retailers when the discounts start rolling in on, and before Black Friday. But there are a lot of different cameras to choose from, and it can get overwhelming at times, especially for photography beginners. We recommend making the most of our extensive camera knowledge to make sure you buy the right bit of kit for you come Black Friday.
If you're new to photography, a good grounding point is to start with our best camera for beginners guide. Once you've got a feel for which type of camera might suit your needs best, check out our separate guides on the best camera for photography, the best mirrorless camera, or the best Micro Four Thirds camera, and if you want to take advantage of the lowering prices of DSLRs, check out our best DSLR guide – we've got the latest advice on them all.
Can I get cashback on Black Friday camera deals?
Typically, most camera brands don't offer cashbacks during November. Instead, your debit or credit card company might. It's worth looking into, but you can be sure that retailers will price match if you see a lower offer on a particular product elsewhere.
Another interesting option to consider is layby. Some retailers will allow you to select your gear during Black Friday at the discounted prices, pay a small deposit and then pick it all up later when you pay the full amount. This is advantageous when something is out of stock too and you've been assured of incoming stock. DCW's APAC Managing Editor tried this way back in 2018, when she ordered a camera, two lenses (one of which was out of stock) and filters during Black Friday, but paid the full amount and picked up the entire kit only in mid-December.